"As long as Trump continues his fear mongering by constantly portraying Muslims and Mexican immigrants as imminent dangers, many conservative brains will involuntarily light up like light bulbs being controlled by a switch."

— Azarian, Bobby


Date
September 13, 2016
Metaphor
"As long as Trump continues his fear mongering by constantly portraying Muslims and Mexican immigrants as imminent dangers, many conservative brains will involuntarily light up like light bulbs being controlled by a switch."
Metaphor in Context
So how does this help explain the unbridled loyalty of Trump supporters? These brain responses are automatic, and not influenced by logic or reason. As long as Trump continues his fear mongering by constantly portraying Muslims and Mexican immigrants as imminent dangers, many conservative brains will involuntarily light up like light bulbs being controlled by a switch. Fear keeps his followers energized and focused on safety. And when you think you’ve found your protector, you become less concerned with remarks that would normally be seen as highly offensive.
Provenance
Reading
Citation
Bobby Azarian, "The Psychology Behind Donald Trump's Unwavering Support," Psychology Today (September 13, 2016). <Link to www.psychologytoday.com>
Date of Entry
02/05/2019

The Mind is a Metaphor is authored by Brad Pasanek, Assistant Professor of English, University of Virginia.